Mahindra XUV700 AX7 [2018-2023] One of the most awaited SUVs in India – Mahindra XUV700 has recently become costlier. So, this price hike has drawn interest from every potential buyer, enthusiast and car expert out there. With the improvement in demand for luxurious SUVs, Mahindra has modified its XUV700 AX7 pricing even so it’s a needful course of action that we review precisely why and how? What Does The Price Hike Mean For Future Buyers Of Mahindra XUV700 AX7 Features Explored In This Article
Why Did Mahindra Increase XUV700 AX7 Prices?
Launched in 2021, the Mahindra XUV700 AX7 has been a much sought after option in the premium SUV segment thanks to its stunning looks, techy features and powertrain. But like many carmakers, Mahindra has updated the prices of this model as well. The price increase, which reports attribute to higher production costs as well as supply chain disruptions and growing demand for luxury cars, seems to have applied across the board (although such variances can change depending on market conditions at specific points in time).
Industry analysts have attributed the increase in raw material prices as a driver of price adjustments by Mahindra. Also, as the demand for SUVs is ever-increasing in India, especially towards the upper end of price bands, Mahindra is adjusting its prices to cater to the market.
What Does the Increased Cost Translate To For Buyers?
This increase in price for the Mahindra XUV700 AX7 will likely play a significant role in the decision-making process for potential customers. The price hike may be a natural consequence of evolving market dynamics, but it will also give buyers a chance to weigh up the value equation for the SUV.
It also comes loaded with moist number of other features such as a 7-inch touchscreen infotainment unit, ADAS (advanced driver-assistance systems) and even a very spacious and plush cabin. That premium quality brings a price hike for the SUV, and it now competes with the likes of Hyundai Tucson, MG Hector and Tata Harrier for these high-end features.
Buyers will have to consider whether the additional expense is worthwhile considering what the vehicle provides. Based on this versatility, the XUV700 AX7 continues to deliver one of the most comprehensive set of features in its class, powered by a 2.0-liter turbocharged petrol engine and a 2.2-liter diesel engine with prices ranging between ₹22.99 lakh to ₹25.99 lakh (variant-dependent).
Part 2: How the Market Reacted to the Price Increase
Reactions to the increase are varied. On the other hand, would-be buyers seem to be troubled by the high prices particularly in such unpleasant economic circumstances. But there is a section of buyers who are not bothered at all and going for the XUV700 because of its premium features and upgraded tech.
Statistically, the sales of Mahindra XUV700 have been strong since its launch and even with the revision in pricing, it has seen an upward trend in demand. Notably, the SUV was able to sell more than 40,000 units in the first year of launch itself, an incredible number for relatively new entrant.
Mahindra XUV700 AX7: Key Features
Mahindra XUV700 AX7 Top-end variant with features galore These include:
ADAS (Advanced Driver Assistance Systems) Adaptive cruise control, lane-keeping assist and automatic emergency braking
Lavish Cabin: Luxurious interiors with plenty of leather, a panoramic sunroof and comfortable seats.
Powerful Engine Options: The XUV700 AX7 comes with both petrol and diesel engine options, which makes it a true city-highway performer.
Smart Infotainment : The car gets 10.25-inch touch screen infotainment system with Apple CarPlay and Android Auto, keeping the passengers connected at all times.
What to Expect Next from Mahindra XUV700 AX7?
Even with the recent price hike, the Mahindra XUV700 AX7 remains a well-sought out choice as a SUV. With SUVs gaining popularity across the India and customers preferring luxury for their money with technology features, we see XUV700 AX7 being an able contender for a long time to come.
Mahindra is believed to be working on further steps in making the offerings better — updates are expected regarding technology, performance and more features as well. Buyers should take note of this because Mahindra might introduce some more attractive offers or limited-edition models down the line, providing better bang-for-buck.
Conclusion
With rising demand for premium SUVs and increasing price of manufacture, the Mahindra XUV700 AX7 has received a price hike. Nonetheless, the SUV still serves a strong value with its luxury amenities, upper-tier engines and more. XUV700 AX7 is a tough decision to make for most buyers but it majorly comes down to what one values the most be it advanced safety features, luxuriously done up cabin or overall driving experience. The price hike aside, the Mahindra XUV700 AX7 is still one of the best value products in the premium SUV space.
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